object*oriented*magic creates new superstitions as an antidote to our relations to the material world, framed by a rationalist way of apprehending reality. Drawing from vernacular folk beliefs, psychomagic, witchcraft, alchemy and astrological methods; o*o*m creates ritualistic assemblages with everyday objects, re-charging them with magic, mystery and myth and revealing their inherent vibrancy.
Using everyday objects as ingredients for spells, “the manual of object*oriented*magic” offers guidance to the lost souls of the modern world for handling everyday problems. By introducing a layer of irrationality, o*o*m suggests alternative narratives that go beyond the normative human-object relations and re-frames the meanings assigned to the things that occupy our environment.


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website
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ongoing project
with Merve Tuna
www.mervetuna.com